INDIVIDUAL MCP TOOL

max_affordable_cac

Works back from customer lifetime value to the most a business can pay to acquire a customer (and, optionally, a lead) while keeping a target LTV to CAC ratio, 3:1 by default.

upgrowth.innone authenticationAvailability not checked

LIVE ENDPOINT

https://upgrowth.in/connected-app/mcp

No auth detected

Connect to this endpoint to inspect the live schema for max_affordable_cac and invoke it with your own arguments.

Indexed input schema

{}

Risk classification

Potential side effects detected · medium confidence · heuristic, not a guarantee.

A tool name or description suggests a financial action.

Parent server

upgrowth.in

CONNECT WITH APPROVAL

Client installation

Review this server and its permissions before adding it. Secret placeholders must be set locally.

Codex

~/.codex/config.toml

[mcp_servers.upgrowth-growth-toolkit]
url = "https://upgrowth.in/connected-app/mcp"
enabled = true

Claude Code

.mcp.json

{
  "mcpServers": {
    "upgrowth-growth-toolkit": {
      "type": "http",
      "url": "https://upgrowth.in/connected-app/mcp"
    }
  }
}

Claude Desktop

Settings → Connectors → Add custom connector

Name: upgrowth-growth-toolkit
Remote MCP URL: https://upgrowth.in/connected-app/mcp

Add this remote URL as a custom connector in Claude Desktop. Availability depends on the user plan and workspace policy.

Cursor

.cursor/mcp.json

{
  "mcpServers": {
    "upgrowth-growth-toolkit": {
      "url": "https://upgrowth.in/connected-app/mcp"
    }
  }
}

Visual Studio Code

.vscode/mcp.json

Add to Visual Studio Code

{
  "servers": {
    "upgrowth-growth-toolkit": {
      "type": "http",
      "url": "https://upgrowth.in/connected-app/mcp"
    }
  }
}

Generic MCP

Client-specific MCP configuration

{
  "name": "upgrowth-growth-toolkit",
  "transport": "streamable-http",
  "url": "https://upgrowth.in/connected-app/mcp"
}

MCP Inspector

Run the official MCP Inspector locally and enter the indexed Streamable HTTP endpoint.

Related tools

unit_economics — Calculates customer acquisition cost (CAC), customer lifetime value (LTV), the LTV to CAC ratio and CAC payback in months from spend, new customers, revenue per customer, gross margin and churn.
growth_rate — Calculates total growth and compound growth per period between a start and end value, for example month on month, quarter on quarter or year on year (CAGR).
roas_check — Calculates return on ad spend from ad revenue and ad spend, and the break-even ROAS implied by gross margin, then says whether the campaign covers its product cost.
ad_budget_planner — Estimates the monthly ad budget needed to reach a target number of new customers from cost per click, landing page conversion rate and lead to customer rate.
find_growth_moves — Returns documented 2026 growth moves by Indian companies from upGrowth's Growth Moves research (January to September 2026), filtered by sector, company or keyword.
period_change — Calculates the simple percentage change between 2 values, such as year over year (YoY), month over month (MoM), quarter over quarter or week over week, including sales or revenue growth and percentage increase or decrease.
seo_roi — Estimates the monthly return on an SEO investment from extra organic visits, conversion rate, value per conversion and monthly SEO cost, plus the break-even traffic gain.
ai_crawler_access_check — Reads a website's public robots.